What personal information we collect and why we collect itWhen you visit the Site we collect certain information about your device, including information about your web browser, IP address, time zone, cookies, information about the individual web pages or products you view, what website referred you to the Site, and information about how you interact with the Site. We refer to this information as “Device Information”. Device Information is collected using the following technologies:
- Our web server uses log files that record the pages your browser requests as you navigate the Site, and collects data including your IP address, browser type, internet service provider, referring/exit pages, and date/time stamps.
When you subscribe to the newsletter on the Site we collect your email address and send a subscription confirmation email to this address. If you click on the link in the email to confirm your subscription we will add your email address to our list of newsletter subscribers, in order for you to receive future updates. You can unsubscribe from this list at any time using the link at the bottom of the newsletter.
We use the Order Information that we collect to process orders placed through the Site (including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations).
Additionally, we use Personal Information to communicate with you, screen our orders for potential risk or fraud, and, in line with the preferences you have shared with us, provide you with targeted advertisements or marketing communications we believe may be of interest to you. For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) page. You can opt out of targeted advertising on Facebook and Google. Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal.
Who we share your data withWe share information with third parties who help us provide our orders and store services to you:
- The Site is hosted in the United States on Google Cloud Platform, which processes Personal Information in order to deliver the service. The data does not belong to Google, is not sold to third-parties and is not used for advertising. See this FAQ for information about privacy on Google Cloud Platform.
- We use Google Analytics to help us understand how our customers use the Site. Read more about how Google uses your personal information. You can opt-out of Google Analytics via the consent banner displayed on the Site or using a browser tool.
- Finally, we may also share your personal information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.
How we protect your dataWe follow security best practices, apply automatic software updates for all our computer systems, and generally make it our priority to keep your data secure. User data is always encrypted during transit and at rest, and the console for our administration systems uses two factor authentication to protect from unauthorized access.
How long we retain your dataWeb server log files are kept for 30 days, we store Order Information for 5 years for tax and accounting purposes and if you consent to Google Analytics the data is kept for 14 months.
What rights you have over your dataIf you have an account or have placed an order on the Site you can request to receive an exported file of the Personal Information we hold about you, including any data you have provided to us. You can also request that we erase any Personal Information we hold about you. This does not include any data we are obliged to keep for administrative, legal, or security purposes.
If you are a European resident, you have the right to access Personal Information we hold about you and to ask that your Personal Information be corrected, updated, or deleted. If you would like to exercise this right, please contact us through the contact information below. Additionally, if you are a European resident we note that we are processing your information in order to fulfill contracts we might have with you (for example if you make an order through the Site), or otherwise to pursue our legitimate business interests listed above. Additionally, please note that your information will be transferred outside of Europe, including to Canada and the United States.